New look for McCartneys

Thu 3 March 2011

A familiar image will be soon about to change whilst you drive around the region, Debbie Anderson Property Chairman announces the launch of a fresh new McCartneys look!

Established in 1874, the McCartneys brand is well recognised and respected across the Marches area, synonymous with the expertise and professionalism of selling property and livestock for both town and country dwellers. In the last 140 years the brand has slowly evolved and now McCartneys are proud to announce their updated 2014 identity with fresh new image including for sale boards and advertising collateral.

Debbie said “we have worked closely with Lester Dagge of Dagge Design over the last 10 years to ensure our online and media presence remains fresh and current whilst reflecting our traditional roots” Lester said “ McCartneys is one of the most respected and trusted brands in the region with a central part firmly fixed at the heart of the local community. I have carefully evolved the brand identity to build on the reputation of the past and enhance it inline with the growing expectations of ever discerning consumers. It is important to reaffirm the quintessential premium brand values of this organisation and therefore proud to have created a strong recognisable identity which exudes professionalism, integrity and trust which reflects the ethos of the McCartneys Partnership”.

Debbie said “We are delighted with the new brand, we have invested for the future, our aim is as always to produce high quality marketing material to ensure our properties really do stand out from the crowd. Whether you are passing a for sale board or looking for property online we needed to make sure that our advertising is eye catching and gives the client all the information they need. Barrington Print have worked hard to provide us with our new marketing material and Countrywide Signs our board contractors have been working flat out over the past two weeks, replacing nearly 1000 boards across the area !”

Pictured above is Debbie Anderson with Trevor Newtown from Countrywide Signs.